If you think India market entry is just about getting CDSCO compliance, think again! There are several other factors that need to be considered to ensure a successful entry and…
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Early Stage Beauty Brands Marketing
As a seasoned beauty brand marketer with over 33 years of experience, I know that marketing can be a game-changer for early-stage beauty brands, even on bootstrapped budgets! Here are…
Covid19: Hope Lingers in the Beauty Industry in India
Covid19: Hope Lingers in the Beauty Industry in India We all know that essential commodities and health safety and wellness saw unprecedented spikes in businesses, while some others had a…
Beauty is recession-proof they say but here are the challenges lying ahead!
Beauty Is Recession-Proof They Say But Here Are The Challenges Lying Ahead! Of the selective webinars I attended on the beauty industry, this one by the GCI Magazine and moderated…
The Best Times For Your Social Media Posts
The Best Times For Your Social Media Posts Social networking is perhaps an ideal approach to amplify the content you create. However, the key to achieve success on social platforms…
How Good Is The Digital Health Of Your Business? – Part 2
How Good Is The Digital Health Of Your Business? – Part 2 This phase too shall pass, and we will be back to regular business. As a reminder, in Part…